Beauty Breakdown: cutesy time Good morning creative people! Welcome to a Beauty morning with me, MaJo 🙂 Every Thursday I’ll delight you with gorgeously packed beauty products (and every now and then, I’ll even throw you a beauty secret). This week I’m bringing you a taste of sweetness. Kawaii is the Japanese word for cute, adorable and loveable that has grown into a whole strong and popular aesthetic movement in Japanese modern culture, not to mention its influence among many western designers (including me… I love incorporating a touch of cutesy in my work). Kawaii style is recognisable by the candy fresh bright colours, adorable characters, and soft shapes (just think about Hello Kitty and all her Sanrio® friends: they are the greatest representation of Kawaii style). Kawaii design is used in a variety of markets, including beauty products. Below you’ll find some of the most adorable cosmetics I’ve every seen; with striking and interesting motifs that would for sure catch your attention in any shop you’d see them. They also give me the idea of being sweet-smelling and gentle to the touch (kind of what you expect people to feel when using a beauty product, right?) Enjoy the eye candy! missing U season 3 (image courtesy of etude house) …and the bird trend continues… missing U hand cream (image courtesy of etude house) Will insects be the new birds? (trend-wise) Mini Me perfumed stick (image courtesy of etude house) Perfect to keep in different handbags. Luscious lip cream (image courtesy of jshoppers) To me, this packaging is very clever. It is cute and pretty, and also comes in a perfect gift box. Bandai, Rilakkuma Medicinal lip cream (image courtesy of jshoppers) This tube bear would for sure make me smile every time I use it. Make Essence eye concealer (image courtesy of jshoppers) Isn’t this the cutest concealer packaging you’ve ever seen? How adorable is that bear with dark circles (lol). Tonymoly Petite Bunny lip gloss bar (image courtesy of h2Dream) Is it a pen? no! It’s the sweetest lip gloss ever! Ichigo Milk Flavor soap (image courtesy of amazon) Can’t really explain why, but this packaging reminds me of yogurt taffy pop ^-^ . Lovely ME:EX Mini Pet Perfume Hand Cream(image courtesy of the face shop) Imagine this lovely kitten next to you on your nightstand: the perfect friend for perfect soft hands. Speaking of hands… Get baby velvety hands and feet by applying every night a rich nurturing hand cream before going to sleep (it works even better, if you wear soft cotton gloves and socks too). Thanks for stopping by and taking the time to read. See you next week with more inspiring designs. Have a great day, MaJo. Next Article Previous Article